The EveryBody Program

The EveryBody Program

The EveryBody Program

The EveryBody Program

The EveryBody Program

What started as an investigation into sexual assault on college campuses across the US, ended in envisioning a new program that would act proactively to combat these crimes. The EveryBody Program is a service designed to distribute Comprehensive Sexuality Education to K–12 students in a culturally and age-appropriate manner.

Role: UX Research, Service Design, Brand Design, Illustration

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Step One

Step One

Step One

Defining the Problem Space

The project began by defining the scope of the study. Largely because of time restraint and available resources, investigating sexual assault on college campuses was narrowed down to just studying colleges in Indiana, and how they handle the matter. An initial set of questions was generated for interviewing community experts.

The project began by defining the scope of the study. Largely because of time restraint and available resources, investigating sexual assault on college campuses was narrowed down to just studying colleges in Indiana, and how they handle the matter. An initial set of questions was generated for interviewing community experts.

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Step Two

Step Two

Step Two

Collecting Data

Collecting Data

In addition to secondary research, primary research was conducted by collaborating with experts in the community to define the problem space and later to envision new solutions. These experts include:

  • Sareen R. Lambright Dale, MBA
    Assistant Director of Sexual Assault Prevention & Education
    Office of Health and Wellness Promotion, Indiana University-Purdue University Indianapolis
  • Carolyn Meagher
    Clinical Research Specialist
    Section of Adolescent Medicine, IU School of Medicine 
  • Kevin Berkopes, PhD
    Founder & CEO
    Crossroads Education, LLC

Primary research methods included interviewing, affinity mapping (A), journey mapping (B), persona creation, graffiti wall (C), anonymous cultural probing, solutions diagramming, and critiquing. These techniques generated several insights into the problem space and helped to build the foundation for uncovering weaknesses in the current system. Additionally, these methods gave insight into what is missing in the solution system of responding to sexual assault on campus.

In addition to secondary research, primary research was conducted by collaborating with experts in the community to define the problem space and later to envision new solutions. These experts include:

  • Sareen R. Lambright Dale, MBA
    Assistant Director of Sexual Assault Prevention & Education
    Office of Health and Wellness Promotion, Indiana University-Purdue University Indianapolis
  • Carolyn Meagher
    Clinical Research Specialist
    Section of Adolescent Medicine, IU School of Medicine 
  • Kevin Berkopes, PhD
    Founder & CEO
    Crossroads Education, LLC

Primary research methods included interviewing, affinity mapping (A), journey mapping (B), persona creation, graffiti wall (C), anonymous cultural probing, solutions diagramming, and critiquing. These techniques generated several insights into the problem space and helped to build the foundation for uncovering weaknesses in the current system. Additionally, these methods gave insight into what is missing in the solution system of responding to sexual assault on campus.

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Step Three

Step Three

Step Three

Framing the Problem

With the insights generated from research and the problems brought into light, I began reframing the issues towards a solutions-generating mindset. Simply by rewording statements about a problem into a question directed towards answering the problem, we can set the stage to begin working towards a solution. 

Problem:
There is an overall lack of healthy public discourse around the topic of sexual assault, one that is constructive and isn't victim-blaming or based in shame.

Solutions-oriented question:
How might we increase healthy public discourse around the topic of sexual assault?

With the insights generated from research and the problems brought into light, I began reframing the issues towards a solutions-generating mindset. Simply by rewording statements about a problem into a question directed towards answering the problem, we can set the stage to begin working towards a solution. 

Problem:
There is an overall lack of healthy public discourse around the topic of sexual assault, one that is constructive and isn't victim-blaming or based in shame.

Solutions-oriented question:
How might we increase healthy public discourse around the topic of sexual assault?

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Step Four

Step Four

Step Four

Finding Solutions

Revisiting the journey map of reporting sexual assault on IUPUI's campus, the time before before a person reports showed the most opportunity for innovation and impact. By questioning how sexual assault on campuses can be reduced, and looking back at insights generated from the journey map and graffiti walls in particular, it seemed necessary that to reduce sexual violence on campus, the public needs a healthy conversation on the topic.

One evening I stumbled upon an interesting article that called out to me as a wonderful starting point for the solution. An NPR article titled To Prevent Sexual Assault, Schools And Parents Start Lessons Early by Tovia Smith launched me down a winding path that provoked me to alter my problem statement led me to the final solution system. How might we use Comprehensive Sexuality Education to teach people 5–18 years old about consent and healthy relationships?

Revisiting the journey map of reporting sexual assault on IUPUI's campus, the time before before a person reports showed the most opportunity for innovation and impact. By questioning how sexual assault on campuses can be reduced, and looking back at insights generated from the journey map and graffiti walls in particular, it seemed necessary that to reduce sexual violence on campus, the public needs a healthy conversation on the topic.

One evening I stumbled upon an interesting article that called out to me as a wonderful starting point for the solution. An NPR article titled To Prevent Sexual Assault, Schools And Parents Start Lessons Early by Tovia Smith launched me down a winding path that provoked me to alter my problem statement led me to the final solution system. How might we use Comprehensive Sexuality Education to teach people 5–18 years old about consent and healthy relationships?

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Step Five

Step Five

Executing

The EveryBody Program was born: A service for distributing Comprehensive Sexuality Education to educators, parents and youth. 

This service will distribute content in age and culturally appropriate ways based upon the users’ intent and basic demographic information. For example, the program will provide lessons via tablet app and printed booklet written in the form of story books to teach kids the skills contained within the curriculum. In their teen years, students will have access to the materials online and through a smartphone app who’s interface and content voice will change to fit the age demographic. Parents and educators can recieve education on ways to talk to youth about these topics through materials online and by mail, in addition to training services from sexuality education experts provided by The EveryBody Program.

The EveryBody Program was born: A service for distributing Comprehensive Sexuality Education to educators, parents and youth. 

This service will distribute content in age and culturally appropriate ways based upon the users’ intent and basic demographic information. For example, the program will provide lessons via tablet app and printed booklet written in the form of story books to teach kids the skills contained within the curriculum. In their teen years, students will have access to the materials online and through a smartphone app who’s interface and content voice will change to fit the age demographic. Parents and educators can recieve education on ways to talk to youth about these topics through materials online and by mail, in addition to training services from sexuality education experts provided by The EveryBody Program.

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